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Compact-Performance and Urban-Market Update

$1.99 Over the years, quite a bit of attention has been paid to both the compact-performance and urban-lifestyle markets.Price:$1.99

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Hot-Rod Market Update

$1.99 Despite the reports of a down economy and economic woes, the hot-rod market is alive and well. Just ask the SEMA members who manufacture and install the parts or who build the hot rods.Price:$1.99

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SEMA Demand Index

$1.99Measuring consumers’ performance parts and accessories purchase intentions.Price:$1.99

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Used-Vehicle Market Could Spell New Opportunity

$1.99Numbers add up to a substantial number of specialty-equipment prospects.Price:$1.99

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2008—The Perfect Storm With Opportunities

There have been eight rough patches in the marketplace since the automotive specialty-equipment industry began back in the ’30s.

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Mass Customization = Restyling

$1.99It wasn’t all that long ago that the OEMs were trumpeting the concept of mass customization.Price:$1.99

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Restoration Market Update

$1.99In 2008, the restoration market held its ground and fended off economic troubles by sticking to its classic formulas.Price:$1.99

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The Light-Truck Market

The light-truck market refers to the sales of pickup trucks, sport utility vehicles (SUVs), crossover utility vehicles (CUVs) and even vans.

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Racing and Performance Market

$1.99The racing and performance component of the specialty-equipment market is comprised of three market niches: Price:$1.99

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The Cool Necessities

$1.99The wheel, tire and suspension category is just one segment that each of SEMA’s nine niches is divided into.Price:$1.99

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The Changing Landscape of Mobile Electronics

$1.99Other than powertrain components that have to coexist with vehicle on-board computers, mobile-electronics components can often be the most complex specialty-equipment accessories added to a...

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2011 Opinion Leader Report

$1.99 The opinion leader program continued each succeeding year, including at the 2011 SEMA Show, where some of the nation’s most active and influential automotive enthusiasts provided additional...

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2012 SEMA Annual Market Report Preview

One of SEMA’s primary tools in achieving its mission statement—to help its member businesses succeed and prosper—is providing market research that draws on historical comparisons and illuminates...

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The 2012 SEMA Market Segmentation Report

$1.99 Who are “typical” automotive specialty-equipment consumers? What is their relationship with their vehicles? How does that relationship influence their purchasing habits? And how can automotive...

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2013 SEMA Annual Market Study Preview

Current Report Details Slow But Steady Industry ImprovementThings are looking up. That’s the overall impression cast by the just-released 2013 SEMA Annual Market Report. The new study provides a...

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SEMA UTV Accessorization Survey

Preview of a New Report on the Side-by-Side Accessory MarketplaceSpurred by the growth in the number of utility task vehicles (UTVs) over the last decade, SEMA recently released a new report examining...

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Restyling Market: Showing a Healthy Uptick

The restyling market traditionally consists of interior and exterior accessories and includes products used to personalize vehicles that are not clearly assigned to other automotive specialty-equipment...

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2015 SEMA Market Report

Each year, SEMA’s research department produces a report that explores the automotive specialty-equipment market. The report examines the size of the market while also looking at different product...

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“2016 SEMA Market Report”

The annual “SEMA Market Report”—more than 20 years running—is SEMA’s yearly take on the automotive specialty-equipment industry. The 2016 report concentrates on market sizing and sales estimates for...

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The “2016 SEMA Pickup Report”

Fueled by 2.5 million new-pickup sales last year, there are now more than 51 million pickups on U.S. roadways. But how much do aftermarket businesses really know about pickup consumers, their shopping...

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2017 SEMA Market Report

What are the current trend lines for the aftermarket? What parts are selling, and who’s buying them? How are consumers locating and purchasing these products? And what might businesses glean from key...

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